The Cat Events

Some things always go better together: Peanut butter and Jelly. Mac and Cheese. The Internet and Cat Videos.

Inspired by Whiskas’ commitment to a high protein diet and the upcoming Summer Olympics, BuzzFeed made the ultimate cute cat video: The First Annual Summer Cat Games.

Our cat and kitten cat-athletes faced off in the ultimate competition of cute, combining miniature sets and sporting equipment with tone perfect sports commentary.

The resulting video reinforces cat athleticism (athleticism?) and health while gifting our audience with adorably shareable moments.

In addition to multiple social extensions, a long-form version of this spot was created in Québécois for the French Canadian market. Alternate shots were captured throughout production using Québécois specific props and product.

The 1st Annual Cat EventsIt's gonna be claw-some! Highest Level of Protein:

Posted by BuzzFeed Video on Wednesday, June 29, 2016

Les 1ers Chat-pionnatsChat va être génial! La plus haute teneur en protéines:

Posted by BuzzFeed Video on Tuesday, July 12, 2016

Coming Soon: The 1st Annual Cat EventsWe're feline pretty good about it.

Posted by BuzzFeed Video on Thursday, June 2, 2016

Les 1ers Chat-PionnatsOn trouve que chat va plutôt très bien!

Posted by BuzzFeed Video on Thursday, June 2, 2016